Check On Your Web Speed As It Could Be Hurting Your Sales
You must have spent a considerable chunk of resources and time in the designing of your web page. Your landing page must be really well set. You as well have the best keywords and all that is concerned with infographics. Generally, you may have the best design of your website. However, it may still be that you are facing some one or two challenges in so far as sales conversions go. Sales conversions from your site are not just happening as you’d wished them to.
Before you panic and make some rather unwarranted redoing on your website, probably consider a check into the speed of your website. Check into how fast your site responds and runs. If you notice that your site is slow in running and responding, then this is surely a pointer to a problem on your site. Though this is a problem, the good news is that it is one that can be fixed.
You may ask yourself what the problem is with a website that responds slowly. When it comes to access to information, none of us actually wishes to have slow speed. The value of that split second in access to information is quite enormous. For that reason it will not be wise losing out on that advantage. In this article, we are going to highlight some of the reasons that make a slow site the probable killer to your sales and conversions from such sites.
Ask yourself what your first impression is. A business keen on adding clients and converting prospects to customers must of course mind the first impression it creates. The first impression must of course be one that is favorable and positive. Never be misled to think that your first impression is created on the landing page. Remember that the journey to your landing page takes time. Try and make this time as short as possible. If your site’s load time is fast, then you are on track to making your clients and prospects quite satisfied. The clients and prospects are surely going to be pleased with the speed and this will have a positive impression on them. It will present your business as professional, efficient and reliable. A slow site will portray an exactly opposite opinion about you and your business. Therefore however good your webpage and site may be, a slow site will negatively impact on these advantages. A good percentage of site patrons will form an opinion and decide to deal or not deal with you just on the basis of your site loading speed.
What customers want is the other factor making speed a core determinant to your site’s efficiency. Speed today has become a matter of necessity and not a luxury.